What IS SOFO ?


Three years ago, we are being introduced to SOHO (Small Office Home Office). Recently we welcomed a new term – SOFO (Small Office Flexi Office).

Now, developers are getting more creative in selling and tapping the needs of different market segments. On the other hand, great, that is what we call – Think Out Of BOX!  LOL

For example, let’s look at a SOFO property development by SP Setia which was launched in July 2014.












Property Development Details:

  • Property name : Trefoil (SOFO)
  • Developer : SP Setia Berhad
  • Location : Setia Alam, Shah Alam (5 minutes’ walk on ground or via covered elevated walkway from Setia Mall)
  • Total units : 1,500
  • Number of blocks : 3
  • Number of storeys : 35 & 36
  • Built-ups : 485 – 790 sqft
  • Price range : RM245,000 – RM450,000
  • Facilities : 50m lap pool, pebble stream, jacuzzi, wading pool, fitness station, multipurpose hall, reflexology garden, yoga deck, sundeck, jogging track, grand lawn


Why Named SOFO ?

It also has a contemporary feel in line with the Small Office Home Office concept.


Why Buy SOFO ?

  1. SOFO units offer buyers greater flexibility to create a property of their choice – be it for residential or office use
  2. All units are without internal partitions and therefore allow the owners or occupants the flexibility to customise or to fit-out the units to their requirements.
  3. Owners can opt to buy two units side-by-side and erect an internal connection.


There is no internal partitions at all. If you notice, Type B has 2 bathrooms. Perhaps owner can put up a partition to divide into 2 bed rooms/mini offices. Flexible!


The nearest benchmaking we can do is Empire Subang SOHO/Studio and Tropicana City Studio/SOHO. I’m not sure if SOFO is governed under HDA. Frankly why so many SOHO-s and SOFO-s. Another marketing gimmick? Who are potential buyers? For stay or small business operation? Most likely, will be investors or flippers … again!

Welcoming sifu and experts to drop a line or two here.


[ Source from SP Setia homepage ]


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2 Responses to What IS SOFO ?

  1. When is this SOFO launch~~~ Interested

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